22/03/2025

OPINION- How AI and social media are shaping the future of journalism?

In a post by @washingtonpost, the publication highlights the growing role of AI in media and the challenges it presents. They explore how AI-generated images, while becoming more common, struggle to represent diversity accurately. The post reflects the ongoing conversation about the impact of AI tools in journalism and the need for better, more ethical use of these technologies.

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A report from Nieman Lab explores how AI is affecting newsrooms. Some media companies are using AI tools to assist journalists with tasks like research and content creation. This is transforming how news is made, but what does it mean for the future of journalism jobs?

Social Media: The New Way to Get News

Platforms like Instagram, Twitter, and TikTok are now the go-to places for news for millions of people. Information spreads quickly, reaching large audiences in seconds. As a result, jobs in digital media, such as social media managers and content creators, are growing fast. This shift raises the question: Is traditional journalism becoming a thing of the past?

The Times reports that news outlets across the board have diminished in size during the last few years. Journalists today prefer working in digital marketing or content creation instead of experiencing career development in traditional news reporting. Large influencers currently shape both public perception and the way people receive news information.

Why journalism still matters in a world of misinformation?

Journalism is not dead, and it can’t afford to be. Unlike influencers, journalists are trained to check facts, research deeply, and report without bias. Social media is all about speed and engagement, but that often leads to mistakes, misinformation, and sensational headlines. We’ve seen how quickly false information can spread online. This proves that journalism is still necessary. We need reporters who focus on accuracy and truth, not just clicks and views.

The news industry must evolve but it should maintain its existing principles Journalists who blend digital devices with truth-based reporting practices achieve the best success in modern news creation. Reliable information that the major news organizations publish through social media serves to reach more audience members than has ever been possible previously.

The opposition between social media and journalism exists but should never exist as a substitute for traditional news reporting. The internet has changed the way we consume news, and journalism must evolve with it. But one thing must never change: the commitment to truth and credibility. The struggle to find accurate news continues although it has shifted to different communication channels which journalism needs to adapt.

The Future of Journalism in the Digital World

For journalism to survive in the digital world, it has to adapt while still holding on to its core values. The most successful journalists today are combining traditional reporting with modern digital tools. Social media doesn’t have to replace journalism-it can help journalists reach more people and make their work more accessible.

Text: Yana Angelova

Photo: By Inside Business